A user interface (UI) is how a user interacts with a device or application. UI design is the process of designing interfaces to make them easy to use and provide a user-friendly experience.
User Interface Graphics
A UI includes all of the things a user interacts with the screen, keyboard and mouse but in the context of graphic design, UI design focuses on the user’s visual experience and the design of on-screen graphic elements like buttons, menus, micro-interactions, and more. It’s a UI designer’s job to balance aesthetic appeal with technical functionality.
UI design generally refers to the visual layout
When people visit your website, their user experience should be one of your top priorities. When people have a good experience on your site, the conversion rates are higher. This means more chances to get your sales up and even higher opportunities to grow your customer base.